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DIOR Perfume

To mark the launch of the new DIOR perfume “J'adore L'Or” and to celebrate the legendary men's fragrance “Sauvage,” an event for 250 partners of Maison DIOR from all over Austria took place at the Kursalon Hübner on August 30, 2023.

The special highlight: after smelling the fragrance, guests were able to let their creativity run wild on canvas together with artist Marcin Glod. Inspired by the sensual experience of the fragrances, spontaneous works of art were created that combine emotions and elements with visual art. In the spirit of pop art, world-famous, iconic motifs were taken out of context and completely reinterpreted in a modern art form.

The created works of art were then exhibited in the art gallery in Vienna's first district for three weeks.

NAME
DIOR Perfume
DURATION
30.08. - 30.09.23
YEAR
2023
VENUE
Kursalon Hübner
BRAND / PARTNER
DIOR
CITY
Vienna
COUNTRY
Austria
LOCATION
Kursalon Hübner
COLLABORATION NO.
C23008
COLLABORATED OBJECTS
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